At Ambrosia, we recognize and respect the importance of maintaining the privacy of our customers and registered users (members). This Privacy Policy describes why we gather customer and member information, what information we collect, how we collect it, what we use the information for and how you can instruct us if you prefer to limit the use of that information. This Privacy Policy is part of the Terms of Use,which governs your use of AMBROSIAWINE.COM.

Note: You must be 21 years or older to register as a member of www.ambrosiawine.com.

Why do we gather information?
Since our inception, Ambrosia has consistently provided our customers with quality goods and excellent customer service. We gather personal information to allow us to process your orders, to enhance and personalize your shopping experience and to inform you of special offers and discounts.

What information do we gather?
When you order from our Web site, we collect the following information: your name, telephone number, email address, billing information (credit card number, expiration date and billing address), age information, products purchased, any relevant promotion information and, if relevant, the recipient's name, address and telephone number. Information you enter is collected even if you cancel or do not complete an order. Also, if you register as a member, we request your name, address, phone number, email address, title (gender), and other information set forth on the Member Registration page. Members may also add to their Address Book the name, address and telephone number of friends or other persons to whom they may wish to send gifts or receive gift reminders. Only Members have the right to view and edit their Address Book entries.

How we use "cookies"?
A "cookie" is a small file stored on your computer by a Web site that gives you a numeric user ID and stores certain information about your activity on the site. We use cookies to let us know if you are a previous customer and also to provide certain features to you, such as storing information on your product selections as you shop on our site. We do not store any personal or financial information about you (except your name) using cookies.

Most web browsers automatically accept cookies, and most also allow you to instruct your browser to prevent the use of cookies. However, if you disable this feature certain aspects of www.ambrosiawine.com, such as the shopping basket, will not function properly.

How we use the information we collect about you?
We use information we collect from you to process your orders, to provide an enhanced and more personalized shopping experience and to inform you of offers and discounts from Ambrosia, or other sites and companies owned by our parent company, 1800Flowers.comŽ, including Plow & Hearth and The Popcorn Factory. In addition, we periodically make such information, including aggregated information, available to selected third parties including but not limited to, those who trade or rent information for direct marketing purposes.

Ambrosia does not make your email addresses available to third parties (except for our parent company 1800Flowers.com and its subsidiaries and subcontractors or agencies acting on our behalf in compliance with this Privacy Policy or any Successor (see below), although we may do so in the future. If we do, we will first amend this policy. If you would like us to email you a notice when our Privacy Policy or Terms of Use change, please follow the instructions below. You may instruct us not to share information with third parties by following the instructions provided below. A Successor to our business is not to be considered to be a third party for these purposes (see below).

In the event of a merger, consolidation, or sale or transfer of all or substantially all of the assets or business of Ambrosia (a "Successor"), one of the assets which would generally be transferred is the information we collect from our customers and members. However, the use of this information by any Successor would still be governed by the terms of this privacy policy, as amended from time to time, including any amendment after such transaction, and you will continue to have the right to opt-out of sharing your information with third parties.

We may disclose any information you provide to Ambrosia when we believe disclosure to be appropriate to comply with any law, regulation, or governmental request, or to comply with judicial process; or (ii) if such disclosure is necessary or appropriate to operate this web site; or (iii) to protect the rights or property of Ambrosia, its users, Sponsors, Providers, Licensors, or Merchants.

Links
Ambrosia wants you to be aware that when you click on links and/or ad banners that take you to third-party Web sites, you will be subject to the third parties' privacy policies, not ours. While we support the protection of privacy on the Internet, we cannot be responsible for the actions of third parties. We encourage you to read the posted privacy statement and user terms and conditions whenever interacting with, and prior to providing any personal information to, any other Web site.

Your Security
Our Web site encrypts your credit card number prior to transmission over the Internet using secure socket layer (SSL) encryption technology. This technology works best when the site is viewed using Microsoft's Internet Explorer or Netscape Navigator.

However, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure. Although we make reasonable efforts to safeguard your personal information once we receive it, we cannot warrant the security of information you transmit to us.

How to limit the use of your information
If you prefer not to have us provide information about you to third parties, please let us know by:

Writing to:
Customer Satisfaction Department
Ambrosia
2545 Napa Valley Corporate Drive
Suite C
Napa CA 94558

Or

If you have a catalog, brochure or other mailing label from us, please include it with your request, otherwise just include your mailing address.
Emailing customerservice@Ambrosiawine.com (please include your mailing address) or
Calling our Customer Satisfaction Department at 1-800-435-2225.
In addition, if you also prefer not to receive further product information and promotional mailings/emails from Ambrosia based on information you provided to Ambrosia, please indicate this in your instructions to us and please include your mailing address and email address. Unless you indicate otherwise in the email or letter you send us or by phone, we will continue to provide you with information that we believe will interest you about our own products and promotions and those of other sites and companies in the 1800Flowers.comŽ family.

Your instructions will apply to information collected by Ambrosia, not to information collected on other Web sites or companies owned by 1800Flowers.com. If you are a user of any of those Web sites and wish to opt-out in a similar manner with respect to those sites, please go to those sites, click on the Privacy Policy link or banner and follow the instructions.

Your instructions to limit the use of your information will be processed as soon as reasonably practicable.

Corrections
If you would like to update or correct information previously provided to us, please send an e-mail with your new information to: customerservice@Ambrosiawine.com.

Your Consent and Changes to this Policy
Subject to the above provisions, by using our Web site, you consent to the collection and use of information by us and the terms of this Privacy Policy. We may change our Privacy Policy from time to time and we will post those changes so that you are always aware of what information we collect, how we use it, and under what circumstances we may disclose it. In addition, if you would like notice of changes to the Privacy Policy or Terms of Use, email us at customerservice@Ambrosiawine.com from the email address to which you would like notice sent. . By using Ambrosia.com after such changes and posting, you agree to be legally bound and to abide by the changes and other provisions contained in the Privacy Policy and Terms of Use.

Your Comments
Ambrosia welcomes feedback concerning its privacy policy. Please send your comments and questions to customerservice@Ambrosiawine.com.